Musings/Opinionated Articles

What should be in every brand’s mind right now?

These are tough times. Nobody knows how to handle it effectively. But an honest effort goes a long way, both in the heart of consumers and for the brand image. Creative strategies, ruthless optimization, and marketing gimmicks have always been the arrows in a brand's quiver to win their customers. However, this is a time… Continue reading What should be in every brand’s mind right now?

Quotes/Thoughts

प्रकृति का बुलावा (Nature’s Call)

घड़ी में टक टक हुए जा रही थी धड़कन मेरी तेज़ हुए जा रही थी न जाने क्यों मन में हलचल हो रही थी कि आज तो कुछ काण्ड होए! रास्ता कोई भी न नज़र आ रहा था बेबसी का मानो समा छा रहा था मंद मंद मेरा दिल भी अब घबरा रहा था कि… Continue reading प्रकृति का बुलावा (Nature’s Call)

Musings/Opinionated Articles

Why Silence Sounds So Deep and Heartfelt?

Silence is not just the mere absence of words. Silence has many words, but we can't hear them; we can feel them. We can feel them striking our nerves, forcing us to either cry or jump with joy. As the whispers of silence are made at a frequency, which only our heart can decipher. There… Continue reading Why Silence Sounds So Deep and Heartfelt?